Online Marketing – The Freelance Writing Blog

Category Archives for Online Marketing

Are you Listening to your Audience? (Infographic Included)

In one of our previous posts, Fast Facts about Digital Branding, I mentioned that people tend to think that Branding is all about visual identity, but that any brand (irrespective of whether it is a personal or a business brand), is the sum of people's experience of you. I also indicated that how people experience your brand online matters and that in the midst of this Digital Revolution, so to speak, you need to pay attention to the digital branding of your personal brand (or that of your company).

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Find a Fulfilling Career: 3 Steps towards a new career path

From dreary nine-to-five jobs to repetitive freelance gigs, the desire to work in a fulfilling, purpose-driven career is not new in today’s demanding marketplace. Finding a fulfilling career may  seem like a drastic change for some, but for the majority of us, a small intentional change could push us in the right direction. Wherever you are in your professional journey, here are three tips to take a step towards a new, fulfilling career path.

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How to start a Blog from scratch: (Part 1)

If you are like many of us, you may have been toying with the idea to start your own blog for some time but could not get down to doing it. Most of the people we meet who have an idea of starting a blog feel that it requires a deep understanding of the technology involved. For others, the costs to hire a website designer/developer to develop and design a blog is a huge put off.

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So, you want a Return on Investment on your Email Marketing?

ROI and why I use ConvertKit

I completely understand where you’re coming from. I was one of those big ‘doubters’ that it is at all worthwhile to include emails as a marketing channel in my overall marketing strategy. After all email marketing is dead, right? Wrong! Email Marketing is by far the most effective marketing tool that you can deploy in your entire marketing arsenal.

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Fast Facts about Digital Branding

Fast Facts about Digital Branding

People tend to think that Branding is all about visual identity. When you think of branding in the traditional sense, you think about logos, colour schemes and corporate identity indicators like letterheads and business cards. You won’t be wrong if you think this is what branding is. Think for example of brands like Nike and Coke a Cola. Their logos and colour schemes do inspire what you think of them.

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Why I use WordPress for my Blogs

Here are Two of the WordPress Theme Companies which I Use Frequently

Elegant Themes: DIVI

I use Divi simply because they hold elegance at their core. The Freelance Writing Blog (this Blog) has been designed and developed using Divi. I like Divi, because you can purchase a lifetime license and build your own websites over and over with the Divi Builder, and because they also have a vast range of beautifully designed Themes which you can customize to suit your needs. This is what I have done with this Blog of mine.

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Online Marketing and How You can Benefit from it

Now you have designed and launched your Blog and you are Blogging a storm, but how are you going to get your Blog in front of the eyes that will click on your affiliate links and buy the Products that will generate the income you need?

We are so lucky that we are living in a digital age. When I grew up and started working, there weren’t event that many computers around and a fax machine was a terrific invention!

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